In 2021, "Giga activity", "SIM lock prohibition", "Kyoto Yodobashi x Lopia", etc.

　A little remaining this year.From home electronics retailers, smartphones (smartphones), and digital -related topics, let's introduce the topics that I was worried about in a ranking format.● 5th place ・ # Giga activity (au Pay & Povo2).0) " # Giga activity" is ESIM compatible with au online brand "POVO2.0] A program that aims to integrate the communication and life design that KDDI has been raised before.If you use "au Pay" of the au ID that you entered in advance in the target stores and services, such as Lawson, Menu, Doutor Coffee Shop, Sukiya, Hama Sushi, you will get the specified communication capacity (giga).POVO is also a so-called "0 yen" plan that competes with "1GB plan fee 0 yen" of "Rakuten UN-Limit VI" launched by Rakuten Mobile, which has been in the second year of MNO service.If you add a tablet device such as an iPad to the operation confirmation terminal and rebranded as a "0 yen start plan for smartphone and tablet after the second unit", the development form of "poi activity" and giga activity are likely to be even more exciting.・ "#Giga activity" start https: // www which is a great deal for daily shopping.bcnretail.Com/Market/Detail/20210914_243846.HTML ● 4th place, Carrier Mail carrying, and the Ministry of Internal Affairs and Communications, the Ministry of Internal Affairs and Communications, listed in October 2020, "Action Plan for the development of a fair competitive environment in the mobile market", listed "Carrier Mail carrying" as a consideration item.The service has actually started.Passing is not free but charged.The fare is 330 yen per month on the side of each company (SoftBank initially only 3300 yen plans per year, 330 yen per month will start in the summer of 2010).It is undeniable that DOCOMO's "AHAMO", which decided on the cost structure and plans for online brands, was in time for the start of Ahamo, but it was still a major change in promoting transfer between carriers.● 3rd place ・ SIM lock principle is prohibited from October 2001, the same trigger is the same.In principle, SIM locks are prohibited for smartphone terminals released by carriers after October 1, 2001, and can be used simply by inserting the SIM card.Actually, the frequency band (band) that can be used depending on the terminal is different, so it is safer to use the carrier you purchased except for the iPhone or purchase a SIM -free product for each band from the beginning.However, a series of reforms for the fair competition in the mobile market is the result of former Prime Minister Yoshiyoshi Suga, who served as Secretary -General in January 2016, when the first turning point for the custom and rules of smartphone sales.See.・ Japanese smartphone charges are significantly down to 2973 yen.HTTPS: // www to the world's second largest cheapness.bcnretail.Com/Market/Detail/20210908_242964.HTML ● 2nd place, Rakuten Mobile iPhone handling DOCOMO has not started handling the iPhone, but Rakuten Mobile started easily.At the same time, the official support after the iPhone 6s and later on April 30, 2001.The selling price is the cheapest out of 4 carriers, and you can pay 48 times for Rakuten Cards only.After that, it became difficult to use free calls and free SMS transmission and reception due to the change in the specifications of the "Rakuten Link" iOS version, but ESIM, which started ahead of other companies, can be re -issued online 24 hours a day and free of charge.It is convenient to combine with iPhone/iPad.・ Change specifications of iOS version "Rakuten Link" from July 6 Https: // www.bcnretail.Com/Market/Detail/20210706_233706.HTML ● 1st place, Kyoto Yodobashi Lopia is a supermarket with Kanagawa Prefecture as a ground.In just a few years, he opened a large number of stores in three prefectures in the Tokyo metropolitan area, and entered the Ibaraki and Kansai areas in the northern Kanto region.Originally a meat shop, it is resistant to meat and meat -processed products, and imported ingredients such as cheese and chocolate by group companies (Megumigaoka, Hiratsuka City, Kanagawa Prefecture) also shine originality.When I knew that Lopia would open a store on the underground floor of Kyoto Yodobashi located at the entrance of Kyoto, I felt that the tags between companies with momentum seemed to be strong.When the store opened on November 18, a photo of the store was posted on SNS and became a hot topic.As a unique initiative of Kyoto Yodobashi store, it is a large -scale product arrangement that is rich in department stores, conscious of the inbound inbound that is expected to recover after the convergence of the new Coronavirus infection.In the future, if Lopia stores in the Yodobashi Camera Multimedia Hall will increase, each competition will be driven into a tough position.● (Outside) The Digital Denento City National Concept is a coined word that combines “Digital” with the “Denento City National Concept” of the city planning vision that has been around for a long time.Prime Minister Fumio Kishida has launched a policy to implement digital, including new technologies such as automatic driving and drone delivery from rural areas, as a pillar of growth strategy to realize "new capitalism".・ Press telework, drone delivery, automatic delivery, etc. https: // www.bcnretail.Com/Market/Detail/2021117_253355.A new slogan that is less specific and close to idealism than HTML "Mobile Phone Charge Reduction".From next year, we will focus more on digital reforms through national and public -private partnerships.(BCN / Fumi Sagano)

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