au, Japan's first Windows Phone 7.5 smartphone "IS12T"
| Windows Phone IS12T |
On the 27th, au announced Japan's first Windows Phone 7.5-equipped model "Windows Phone IS12T" as a new product of the smartphone "IS series". It will be released after September. The colors are citrus, magenta, and black.
A terminal manufactured by Fujitsu Toshiba Mobile Communications equipped with Windows Phone 7.5 featuring a light new UI and entertainment functions. The display is 3.7 type / 800 x 480 dots. DLNA application "Link Cabinet" is also installed, and videos / still images taken with IS12T can be played back on compatible TV / PC screen via network. The main unit is IPX5/7/8 waterproof and IP5X dustproof. In addition, it does not support One Seg / FeliCa (Osaifu-Keitai) / infrared communication.
| Three body colors | Side | Back |
Windows Phone 7.5 uses a new interface "Live Tile". In a large tile-like display, not only the application name but also the situation within the application (such as the latest schedule in the calendar application) is displayed. The screen is a horizontally long virtual display, and it is said that it can be operated smoothly with one hand by horizontal scrolling. In addition, in the social function, the address book "People Hub" can centrally manage information such as contacts, emails, SNS, etc. instead of individual applications.
| Live tiles with unique UI | Using a horizontal virtual screen | You can also display apps side by side in a vertical line |
| Citrus, magenta, black from the left |
Based on the "Zune" function It also supports video/music playback and FM radio reception. The music is managed by Microsoft's "Zune" PC software distributed free of charge along with the release of the IS12T, and can be synchronized with the IS12T via USB. In addition, overseas Zune also distributes music, but the provision of distribution services in Japan is undecided. In addition, it does not support "LISMO" for music purchase/playback, "LISMO WAVE" for radio distribution, and "LISMO Unlimited" for cloud music distribution, and future support is undecided.
As a music distribution service for Windows Phone, music.jp plans to start a flat-rate all-you-can-listen service at about the same time as the release of the IS12T. This service allows you to listen to music by streaming, similar to the "music.jp stream" provided by the company for Android smartphones.
Four types of courses are available, ranging from free to 1,575 yen per month, depending on the length of time the music is played. For free, it is 1 playback terminal for up to 5 hours, 399 yen for 20 hours / 1 device, 1,050 yen for 50 hours / 2 devices, 1,575 yen for unlimited / 3 devices. In the course where two or more devices can be used, it is possible to use both Android and Windows Phone devices with one account, but multiple devices can only be used by one subscriber.
In addition, RecoChoku will also provide a music distribution app. Songs purchased with the RecoChoku app will be playable on the Zune player.
| The body is waterproof and dustproof< /small> | Equipped with the media player Zune | Xbox LIVE is also available for competitive games and communication |
| The screen of the DLNA app "Link Cabinet" | The keyboard is a unique method that allows you to type voiced points smoothly | You can centrally manage your contacts and SNS |
| Sold separately, cases collaborated with fashion brands such as UNITED ARROWS are also sold. The price is scheduled to be 2,980 yen |
Continuous talk time is about 400 minutes, and continuous standby time is about 280 hours. The external dimensions are about 118 x 59 x 10.6 to 13.3 mm (length x width x thickness), and the weight is about 113 g.
In addition, the price plan and packet flat-rate plan are the same as conventional au smartphones. It will be exhibited at KDDI Designing Studio (Harajuku, Tokyo) and au NAGOYA (Nagoya, Aichi) from July 28th.
| Office files can also be viewed/edited | It also has a cloud sharing function with SkyDrive. |
■ The future of smartphones can be seen next to comfort
| KDDI President Takashi Tanaka |
``I'm a professional, so of course I use a variety of smartphones,'' says Mr. Tanaka. With smooth movements, you will gradually feel better." He told reporters, "I would like to recommend that you use it for a little while, instead of using it for five minutes and realizing, 'This is what it is.'"
"When you register for SNS, you will gradually feel comfortable in the sense that ``This is how the world of SNS is going to be. I think the future of smartphones will come next to comfort.I want you to experience my recommendations as a professional."
Regarding the expected user demographic, Mr. Tanaka said, "It can be used by both corporations and individuals. We need to promote it so that it can be used by a wide range of people, rather than directly targeting 'this demographic'." and Until now, smartphones have been promoted as "Android au", but the promotion method for Windows Phone is under consideration.
| Provide "good things quickly" Intentionally adopted Windows Phone 7.5 terminal | Comparison with au's Windows Mobile 6.5.3 installed "IS02" | "Excitement" in collaboration with Microsoft and Fujitsu Toshiba Mobile Communications |
Yasuyuki Higuchi, President of Microsoft Japan, said, "We rebranded from Windows Mobile to Windows Phone, codenamed 'Mango'. The new version 7.5, which was called in , will be released in Japan for the first time in the world.Mango has added more than 500 functions and supports 21 languages.We will do our best to catch up with 7.5." showed The new interface "Metro Design" installed in IS12T will be adopted as Microsoft's unified design in the future.
The "Marketplace" that sells apps has been available in 35 countries since Windows Phone 7.5. Currently, 24,000 English versions of the app have been sold, and the number is increasing at a rate of 100 per day.
Regarding the fact that smartphones fell behind other companies, he said, "Smartphones are still in their infancy, so we can recover in any way. Combining hardware and software will speed up the launch, but we will focus on software. A specialized company.Variations are wider when partnerships are used." Although he did not disclose the number of sales targets and the number of models to be introduced, he said, "Since this is the first introduction, I think that there will be no expansion unless this first step is successful."
| Yasuyuki Higuchi, President of Microsoft Japan | Evolution of Windows Phone 7.5 (Mango) | Fujitsu Toshiba Mobile Communications President Nobuo Otani also took the stage and showed confidence that it was a "product that expands the possibilities of smartphones" |